One workspace for the whole job.
Social media management was never one job. It’s a planner’s job, a producer’s job, an account manager’s job, and an analyst’s job, done by one person, usually before lunch. Every other tool picked one slice. We built the desk for the whole thing.
Your content, your view.
Every piece of content is a card: caption, creative, platform, status, owner, schedule. Cards live on a board while you produce, in a table while you organize, on a calendar while you schedule. It’s the same card everywhere, so nothing gets copied wrong or lost in a folder named “final-v4-REAL.”
Sign-off without the follow-up email.
Your pipeline is visible to everyone who needs it: idea, drafting, edits, approved, posted. Clients approve right on the card. The Thursday post stops being a mystery, and you stop drafting the “just checking in!” message you’ve written four hundred times.
See the feed before your audience does.
The feed preview shows your grid exactly as it will land. Catch the awkward crop and the clashing thumbnails while they’re still free to fix.
The numbers come to you.
Your pipeline is visible to everyone who needs it: idea, drafting, edits, approved, posted. Clients approve right on the card. The Thursday post stops being a mystery, and you stop drafting the “just checking in!” message you’ve written four hundred times.
Raw content, plans, and notes. Organized.
Media library
Every raw photo, video, and GIF in one searchable library, filtered by type and ready to drop onto a card. Your creative stops hiding in camera rolls, text threads, and a Drive folder named “new content.”
Sheets
Map your whole slate row by row, then link any idea to a card on the calendar. The planning doc and the schedule stop being two different versions of the truth.
Notes
Hooks, captions, client feedback, the idea you had in the shower. Tabbed notes keep it all in the workspace where you’ll actually use it.
The Influencer Hub.
Here’s the part nobody else built. Every influencer relationship lives in a roster: platforms, followers, engagement, status, full history. Deals move through a real pipeline from first DM to live post, so nothing dies in message requests. And every collab post lands on your main calendar automatically, right next to your brand content. One calendar. No separate influencer universe.
Your fastest first draft.
The AI drafts outreach DMs, follow-ups, and content briefs based on the influencer’s niche and your past campaigns. You edit everything before it sends. It’s not your strategist. It’s your very fast intern.
